Privacy Policy

Privacy policy

This privacy policy applies between you, the user of this website and Aximo Medical Devices Ltd,
the owner and provider of this website. Aximo Medical Devices Ltd takes the privacy of your
information very seriously. This privacy policy applies to our use of any and all data collected by us
or provided by you in relation to your use of the website.
Please read this privacy policy carefully ​.

Definitions and interpretation

In this privacy policy, the following definitions are used:
Data collectively all information that you submit to Aximo Medical Devices
Ltd via the Website. This definition incorporates, where applicable, the
definitions provided in the Data Protection Laws;
Cookies a small text file placed on your computer by this Website when you visit
certain parts of the Website and/or when you use certain features of the
Website. Details of the cookies used by this Website are set out in the
clause below (​ Cookies ​);

Data Protection Laws any applicable law relating to the processing of personal Data, including
but not limited to the Directive 96/46/EC (Data Protection Directive) or
the GDPR, and any national implementing laws, regulations and
secondary legislation, for as long as the GDPR is effective in the UK;

GDPR the General Data Protection Regulation (EU) 2016/679;

Aximo Medical Devices
​ or ​ us
Aximo Medical Devices Ltd, a company incorporated in England and
Wales with registered number 11296379 whose registered office is at Four
Seasons Fisheries, Staining Road, Blackpool, FY3 0AY;

UK and EU Cookie

the Privacy and Electronic Communications (EC Directive) Regulations
2003 as amended by the Privacy and Electronic Communications (EC
Directive) (Amendment) Regulations 2011;

User ​ or ​ you any third party that accesses the Website and is not either (i) employed by
Aximo Medical Devices Ltd and acting in the course of their employment
or (ii) engaged as a consultant or otherwise providing services to Aximo
Medical Devices Ltd and accessing the Website in connection with the
provision of such services; and

Website the website that you are currently using,, and any
sub-domains of this site unless expressly excluded by their own terms and
2. In this privacy policy, unless the context requires a different interpretation:
a. the singular includes the plural and vice versa;
b. references to sub-clauses, clauses, schedules or appendices are to sub-clauses, clauses,
schedules or appendices of this privacy policy;
c. a reference to a person includes firms, companies, government entities, trusts and partnerships;
d. “including” is understood to mean “including without limitation”;
e. reference to any statutory provision includes any modification or amendment of it;
f. the headings and sub-headings do not form part of this privacy policy.

Scope of this privacy policy

3. This privacy policy applies only to the actions of Aximo Medical Devices Ltd and Users with
respect to this Website. It does not extend to any websites that can be accessed from this Website
including, but not limited to, any links we may provide to social media websites.
4. For purposes of the applicable Data Protection Laws, Aximo Medical Devices Ltd is the “data
controller”. This means that Aximo Medical Devices Ltd determines the purposes for which, and
the manner in which, your Data is processed.

Data collected

5. We may collect the following Data, which includes personal Data, from you:;

b. contact Information such as email addresses and telephone numbers;

c. in each case, in accordance with this privacy policy.

How we collect Data

6. We collect Data in the following ways:

a. data is given to us by you; and

b. data is collected automatically.

Data that is given to us by you

7. Aximo Medical Devices Ltd will collect your Data in a number of ways, for example:

a. when you contact us through the Website, by telephone, post, e-mail or through any other

b. when you complete surveys that we use for research purposes (although you are not obliged to
respond to them);

c. when you enter a competition or promotion through a social media channel;

d. when you elect to receive marketing communications from us;
in each case, in accordance with this privacy policy.

Data that is collected automatically

8. To the extent that you access the Website, we will collect your Data automatically, for example:
a. we automatically collect some information about your visit to the Website. This information
helps us to make improvements to Website content and navigation, and includes your IP
address, the date, times and frequency with which you access the Website and the way you use
and interact with its content.

b. we will collect your Data automatically via cookies, in line with the cookie settings on your
browser. For more information about cookies, and how we use them on the Website, see the
section below, headed “Cookies”.

Our use of Data

9. Any or all of the above Data may be required by us from time to time in order to provide you with
the best possible service and experience when using our Website. Specifically, Data may be used
by us for the following reasons:

a. internal record keeping;

b. improvement of our products / services;

c. transmission by email of marketing materials that may be of interest to you;

d. contact for market research purposes which may be done using email, telephone, fax or mail.
Such information may be used to customise or update the Website;

in each case, in accordance with this privacy policy.

10. We may use your Data for the above purposes if we deem it necessary to do so for our
legitimate interests. If you are not satisfied with this, you have the right to object in certain
circumstances (see the section headed “Your rights” below).

11. For the delivery of direct marketing to you via e-mail, we’ll need your consent, whether via an
opt-in or soft-opt-in:

a. soft opt-in consent is a specific type of consent which applies when you have previously
engaged with us (for example, you contact us to ask us for more details about a particular
product/service, and we are marketing similar products/services).

Under “soft opt-in” consent, we will take your consent as given unless you opt-out.

b. for other types of e-marketing, we are required to obtain your explicit consent; that is, you need
to take positive and affirmative action when consenting by, for example, checking a tick box
that we’ll provide.

c. if you are not satisfied about our approach to marketing, you have the right to withdraw consent
at any time. To find out how to withdraw your consent, see the section headed “Your rights”

Who we share Data with

12. We may share your Data with the following groups of people for the following reasons:
a. our employees, agents and/or professional advisors – to obtain advice from professional
in each case, in accordance with this privacy policy.

Keeping Data secure

13. We will use technical and organisational measures to safeguard your Data, for example:
a. access to your account is controlled by a password and a user name that is unique to you.
b. we store your Data on secure servers.

14. Technical and organisational measures include measures to deal with any suspected data
breach. If you suspect any misuse or loss or unauthorised access to your Data, please let us know
immediately by contacting us via this e-mail address:

15. If you want detailed information from Get Safe Online on how to protect your information
and your computers and devices against fraud, identity theft, viruses and many other online
problems, please visit Get Safe Online is supported by HM Government
and leading businesses.

Data retention

16. Unless a longer retention period is required or permitted by law, we will only hold your Data
on our systems for the period necessary to fulfil the purposes outlined in this privacy policy or
until you request that the Data be deleted.

17. Even if we delete your Data, it may persist on backup or archival media for legal, tax or
regulatory purposes.

Your rights

18. You have the following rights in relation to your Data:

a. Right to access ​ – the right to request (i) copies of the information we hold about you at any
time, or (ii) that we modify, update or delete such information. If we provide you with access to
the information we hold about you, we will not charge you for this, unless your request is
“manifestly unfounded or excessive.” Where we are legally permitted to do so, we may refuse
your request. If we refuse your request, we will tell you the reasons why.

b. Right to correct ​ – the right to have your Data rectified if it is inaccurate or incomplete.

c. Right to erase ​ – the right to request that we delete or remove your Data from our systems.

d. Right to restrict our use of your Data ​ – the right to “block” us from using your Data or limit
the way in which we can use it.

e. Right to data portability ​ – the right to request that we move, copy or transfer your Data.

f. Right to object ​ – the right to object to our use of your Data including where we use it for our
legitimate interests.

19. To make enquiries, exercise any of your rights set out above, or withdraw your consent to the
processing of your Data (where consent is our legal basis for processing your Data), please contact
us via this e-mail address:

20. If you are not satisfied with the way a complaint you make in relation to your Data is handled
by us, you may be able to refer your complaint to the relevant data protection authority. For the
UK, this is the Information Commissioner’s Office (ICO). The ICO’s contact details can be found
on their website at

21. It is important that the Data we hold about you is accurate and current. Please keep us
informed if your Data changes during the period for which we hold it.

Links to other websites

22. This Website may, from time to time, provide links to other websites. We have no control
over such websites and are not responsible for the content of these websites. This privacy policy
does not extend to your use of such websites. You are advised to read the privacy policy or
statement of other websites prior to using them.

Changes of business ownership and control

23. Aximo Medical Devices Ltd may, from time to time, expand or reduce our business and this
may involve the sale and/or the transfer of control of all or part of Aximo Medical Devices Ltd.
Data provided by Users will, where it is relevant to any part of our business so transferred, be
transferred along with that part and the new owner or newly controlling party will, under the terms
of this privacy policy, be permitted to use the Data for the purposes for which it was originally
supplied to us.

24. We may also disclose Data to a prospective purchaser of our business or any part of it.

25. In the above instances, we will take steps with the aim of ensuring your privacy is protected.


26. This Website may place and access certain Cookies on your computer. Aximo Medical
Devices Ltd uses Cookies to improve your experience of using the Website and to improve our
range of services. Aximo Medical Devices Ltd has carefully chosen these Cookies and has taken
steps to ensure that your privacy is protected and respected at all times.

27. All Cookies used by this Website are used in accordance with current UK and EU Cookie

28. Before the Website places Cookies on your computer, you will be presented with a message
bar requesting your consent to set those Cookies. By giving your consent to the placing of Cookies,
you are enabling Aximo Medical Devices Ltd to provide a better experience and service to you.
You may, if you wish, deny consent to the placing of Cookies; however certain features of the
Website may not function fully or as intended.

29. This Website may place the following Cookies:

Type of Cookie Purpose

Strictly necessary cookies

These are cookies that are required for the operation of our website. They
include, for example, cookies that enable you to log into secure areas of
our website, use a shopping cart or make use of e-billing services.

30. You can find a list of Cookies that we use in the Cookies Schedule.

31. You can choose to enable or disable Cookies in your internet browser. By default, most
internet browsers accept Cookies but this can be changed. For further details, please consult the
help menu in your internet browser.

32. You can choose to delete Cookies at any time; however you may lose any information that
enables you to access the Website more quickly and efficiently including, but not limited to,
personalisation settings.

33. It is recommended that you ensure that your internet browser is up-to-date and that you
consult the help and guidance provided by the developer of your internet browser if you are unsure
about adjusting your privacy settings.

34. For more information generally on cookies, including how to disable them, please refer to You will also find details on how to delete cookies from your computer.


35. You may not transfer any of your rights under this privacy policy to any other person. We
may transfer our rights under this privacy policy where we reasonably believe your rights will not
be affected.

36. If any court or competent authority finds that any provision of this privacy policy (or part of
any provision) is invalid, illegal or unenforceable, that provision or part-provision will, to the
extent required, be deemed to be deleted, and the validity and enforceability of the other provisions
of this privacy policy will not be affected.

37. Unless otherwise agreed, no delay, act or omission by a party in exercising any right or
remedy will be deemed a waiver of that, or any other, right or remedy.

38. This Agreement will be governed by and interpreted according to the law of England and
Wales. All disputes arising under the Agreement will be subject to the exclusive jurisdiction of the
English and Welsh courts.

Changes to this privacy policy

39. Aximo Medical Devices Ltd reserves the right to change this privacy policy as we may deem
necessary from time to time or as may be required by law. Any changes will be immediately
posted on the Website and you are deemed to have accepted the terms of the privacy policy on
your first use of the Website following the alterations.You may contact Aximo Medical Devices
Ltd by email at


40. This privacy policy was created using a document from Rocket Lawyer
18 September 2018


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